E-Store is a customized zen-cart template used for building a   comprehensive   online e-commerce store. it is a natural choice for   programmers as it offers   many of the advanced and comprehensive   features that are very important from the   view point of an online   business.

global e-commerce ready
customer status model
categories and products customer retention tools
promotion, sales and discounts
fully customizable catalog templates
powerful administration tools.
Easily keep your product/catalog updated ; no HTML coding required to add, delete, or modify products.
Secure no one but your administrative personnel can access your customer/catalog data
Merchandise Pricing options  Single and Multiple items can be put on Sale. Sale options include Percentage-off, Fixed Amount off, New Price, etc. Sales can include or exclude product attributes. You can add or exclude a discount from a Special. You can put a whole category or the entire store on sale!